Smartphones are powerful — but they have limits. In this engaging, field-driven session, Director/DP Dave Geffin draws on nearly 15 years of professional production experience to show how creators can move beyond mobile content to more intentional, cinematic storytelling using Fujifilm mirrorless cameras.

Drawing from his experience directing the US launch campaign for the X-H2S, with hundreds of production hours logged on the camera before its release, and directing a launch film for the X-M5, Dave offers first-hand insights into how these two cameras perform in the real world.

Through simple examples and lessons learned in the field, Dave demonstrates how dedicated camera gear can help creators focus, plan, and craft their stories with greater purpose.

This talk covers practical techniques leveraging Fujifilm’s color science and film simulations, working efficiently with compact gear, and building intention into content.

Whether you’re a photographer, an aspiring filmmaker, or a creator who primarily uses a phone, attendees will leave inspired and equipped to create with intentionality, confidence, and the creative freedom that Fujifilm mirrorless cameras provide.

Record with Purpose: Motion Storytelling Made Simple with Fujifilm Mirrorless

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